Job Title: Marketing and Business Development Executive
Location: Newcastle upon Tyne (Hybrid)
Salary: 22k-25k

Concept Personnel is a recruitment company specialising in the Digital, Marketing and Creative industry. We successfully match great employers and fantastic talent in the digital, marketing and creative world. We run a freelance and permanent recruitment service and work with creative agencies and private and public sector organisations in the UK. We have offices in Newcastle upon Tyne, Milton Keynes and Edinburgh.

As our in-house marketing and business development executive, it will be your responsibility to increase the market share for Concept Personnel by focusing on Marketing, PR, Social Media and Brand Strategy. Raising the profile of the business and generating new client leads.

Role & Responsibilities:

• To create and carry out an annual marketing plan including competitor research, market share evaluation and recommendations of marketing activity for the year.
• Email Marketing to Clients: Creating emailers via Mailchimp and reporting on performance.
• Social Media: creating content to build an audience, connecting with potential clients, building company page audience, spotting opportunities such as who is hiring, who is expanding, who has won new clients etc. Interacting with potential clients.
• PR activities: press releases, news stories, editorial, writing and suggesting opportunities, engaging with journalists.
• Concept Personnel Website: Creating content such as blog posts, advising on SEO & PPC, online advertising opportunities etc, increasing website traffic.
• Brand building for Concept Personnel: Being the brand guardian for the business, networking, attending events and following up effectively.
• Marketing Materials: Internal and External point of contact for creation of advertising and marketing materials where required.
• Sponsorship: Spotting opportunities and maximising benefit.
• Any other ad hoc marketing, PR or digital marketing activities where required.

Skills & Experience:
Essential:

• Excellent communication skills.
• B2B experience.
• Good commercial thinker.
• Excellent writing skills with focus on grammar and punctuation.
• Strong understanding of Social Media platforms such as Facebook, Twitter, Instagram and LinkedIn including reporting tools.
• Email marketing experience – preferably using Mailchimp or similar.

Not essential but beneficial:

• Photoshop, InDesign, Illustrator
• WordPress

The Benefits:

• Hybrid working.
• Extra holidays for Christmas to New Year shut down.
• Competitive starting base salary.
• Flexible working hours.
• Casual dress every day.
• Structured career progression plan.
• Frequent team-building activities.

If this role sounds like something you would be interested in simply click “apply” and one of our consultants will contact you to get things rolling.